Truly Strategic Consulting
What’s On Your Horizon?
For over 30 years, The Q Group has helped clients of all sizes, from myriad industries, envision what their businesses could look like five years down the road. We dig deep into the brand.
We take a 360° look at the business, its products and services, its profitability and brand equity, the industry it’s in, and the markets in which it does business.
We get to the heart of what motivates your employees, customers and other stakeholders.
This understanding is used to provide clients with creative and compelling business strategies to use today, along with simple, straightforward action plans and tools to strengthen the brand and grow the business tomorrow – all at surprisingly reasonable rates from a firm of this caliber.
Musings About Business and Brand
The leaders of successful firms know that brand strategy and business strategy must be inextricably intertwined. Sadly, too many organisations have forgotten this key principle in the quest to improve quarterly returns. Tactical initiatives are trumping image-building initiatives, to the detriment of brands and business bottom lines.
One of the proprietary Business Strategy Framework tools we use
We believe that everything you do is an investment in the brand and the business.
This is why The Q Group looks at every aspect of your business. Working with you, we get to the heart of why your brand exists and assess areas, internal and external, in which the brand may not be delivering on its promise… why the business is not delivering the results that it could, and should.
The results: A holistic brand and business strategy – and a practical plan for turning strategy into reality.
CONTACT US
We are happy to share more information about our Strategic Consulting, and get a better understanding of your needs.